We are committed to generating bigger business value by empowering your digital marketing with unique technologies, data-based decision and catchy creatives!
Dynamic ads are a great way for advertisers to create highly personalized ads that promote products to the right people at the right time, i.e. where they are currently in their customer journey. Although Dynamic ads are typically associated with e-commer
Facebook will be eliminating the 28-day attribution window and replacing it with a 7-day click-through attribution window as early as January 2021, citing “Upcoming digital privacy initiatives affecting multiple browsers”. What is an attribution window
The post Business Factory announces partnership with TikTok appeared first on Business Factory.
In the Business Factory, we defined five values, based on common brainstorming. Lets introduce them and show, how we use them in practice. The post What are our 5 core company values? appeared first on Business Factory.
When you work in a business area, you undoubtedly met or at least heard about the company values. Some companies have already named and work with them. Values help them in many ways. We have them in Business Factory as well. Our values are very important
Take your brand promotion a little further and advertise your video ads on YouTube. As the second largest search engine in the world, YouTube will help you to increase the ads reach and strengthen your brand. The post How to successfully launch video cam
Google Analytics may not always be the best way to interpret data. On the other hand, spreadsheets allow you to work with data easily, interlink them and make various graphs, calculations or predictions. Fortunately, Google created an add-on that enables
Do you work in HR and look for a really unconventional and funny recruiting video? Then you must have come across a Deloitte New Zealand interactive video, which inspired us to create our own Click & Play recruitment video. And what is more, we won th
We spend on average two hours a day on social networks, most of them on mobile phones. No wonder that “mobile first” ad optimization is an alpha and omega for marketers. Every year, Facebook proves that it is number one in the area of social networking an
InSPORTline’s management has decided to entrust their social networks in the Czech Republic and Slovakia to Business Factory. In addition to a sports community of 275,000 fans, the collaboration also affects their motorcycle brand W-TEC. The goal is not o
